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Marketing Manager 1
Job Description
•Develop and implement comprehensive marketing strategies to promote Client services, focusing on customer acquisition and retention.
•Collaborate with cross-functional teams, including product management, sales, marketing and creative services, to ensure cohesive messaging and campaign execution.
•Analyze market trends and customer insights to identify opportunities for growth and optimize marketing efforts.
•Partner with MX Marketing to manage and oversee the execution of marketing campaigns across various channels, including digital, social media, and email.
•Optimize product performance by aligning brand strategy with retail channel execution.
•Monitor campaign performance and provide actionable insights to improve ROI and achieve business objectives.
Minimum Qualifications
•Bachelor's degree in Marketing, Business, or a related field.
•5 years of experience in marketing, preferably in the device protection, technology or mobile industry.
•Proven track record of developing and executing successful marketing campaigns.
•Strong analytical skills with the ability to interpret data and drive decision-making.
•Excellent communication and collaboration skills.
Preferred Qualifications
•Familiarity with Client products and services.
•Proficiency in marketing automation tools and analytics platforms.
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Staffing Leader of the Year Anju Abel
CEO, LanceSoft
LanceSoft is proud to announce that its Chief Executive Officer, Anju Abel, has been honored with the prestigious "Staffing Leader of the Year" award at the 2025 TIARA Staffing Awards US. The award recognizes her visionary leadership and significant contributions to improving staffing processes, employee engagement, and workforce outcomes.
Anju Abel's leadership has been instrumental in transforming LanceSoft's global staffing operations. Her focus on innovation, employee satisfaction, and client-centric delivery has led to higher retention rates, a motivated workforce, and enhanced operational efficiency.
"This award is a testament to the incredible team at LanceSoft and our unwavering commitment to redefining staffing solutions," said Anju Abel. "I'm honored to receive this recognition and proud of the impact we continue to make in the lives of our clients and talent worldwide."
The judging panel highlighted Anju's ability to consistently deliver outstanding client success stories, exceed expectations, and foster professional development within her team. Her active community involvement and dedication to advancing the staffing industry were also key factors in her selection.
TIARA Awards are known for celebrating excellence, innovation, and achievement in the talent acquisition sector, and this accolade places Anju among the top leaders reshaping the future of workforce solutions.